You don't scale with hustle - you scale with systems.
"I wasn't funded to build dashboards and chase receipts. I was funded to grow the business."
- Early-stage Founder, Series A
"Every hour in admin is an hour I didn't ship, hire, or sell."
- Startup Operator, YC Alum
"Startup death-by-ops is preventable - if you build SmartOps before you scale."
- ScaleSpark POV
55% of Startups fail because of operational problems.*
* Statista - Startup Challenges 2024
SMART OPERATIONS
What Happens When Ops Just Works
1
You Stay Focused
No more context switching between strategy and admin tasks. Your attention stays on what matters most.
2
You Ship Faster
Reduced operational friction means more time for product development and iteration.
3
Investor Updates Get Easier
Automated reporting means professional updates without the manual work.
4
Hiring Scales, Not Stalls
Streamlined processes mean you can grow your team without operational bottlenecks.
Go from operational chaos to strategic clarity.
What Are You Really DOING Today?
Show us your calendar. If it's buried in approvals, reports, recruiting, and fixing tools - your startup is at risk.
This is what startup death-by-ops looks like:
A full day of work with nothing that moves revenue, hiring, or product forward.
🟡 Are you making decisions?
🔴 Or just managing noise?
Let us Build Your Operational OS
You don't need to subscribe to another SaaS tool you're not going to use.
Let us build #SmartOperations that works - and runs itself.
Financial
Reporting
Get investor-ready dashboards without the spreadsheet stress.
SaaS Tools & Integrations
We integrate your tools so data actually flows.
Payroll & Expense Automation
No more chaos around reimbursements, receipts, or payroll.
RevOps &
Sales Ops
The glue between sales and finance - set up right, from the start.
Forecasting & KPI Tracking
Stay ahead of burn, hiring targets, and board metrics.
Team Dashboards & SOPs
Turn tribal knowledge into systems your team can run themselves.
Hiring & Onboarding Systems
From job posts to handoff: we build workflows that make growing easy.
Operating Cadence Design
We set the rhythm: reporting and systems that keep you scaling.
#SmartOperations
Flywheel
What is an Operational OS?
Think of it as the operating system for how your business runs—the combination of tools, processes, and integrations/automations that drive day-to-day execution.
When well designed, an Operational OS makes your business predictable, scalable, and easier to improve.
It's Time to Change the Game
OLD GAME
NEW GAME
Build-as-you-go Ops
Task
Smart Operations
Always-On Dashboards
Fully-Integrated Stack
Streamlined Onboarding
Realtime KPI Visibility
Burn Rate Control
Free to Lead and Grow
SOPs that Scale with You
Institutional Learning
Predictable Rhythm
Documentation
Systems
People Operations
Reporting
Expenses
Leadership Focus
Process
Knowledge
Operating Cadence
Hidden Spreadsheets
Disconnected Tools
Hiring Chaos
Manual Updates
Messy Cost Tracking
Bottlenecked Founders
No Ops Playbook
One Person Knows It All
Constant Fire Drills
Ignore Ops, Pay the Price
You Miss The Window
Startups don’t get infinite time to get it right. Ops chaos delays execution — and competitors close in.
You Burn Out Your Best People
When top talent is trapped in admin loops and duct-taped systems, they leave. Or worse — they stop believing.
You Lose Investor Confidence
Dirty data, slow reporting, and missed KPIs undermine credibility with those funding your future.
You Stall Growth
Revenue plateaus. Hiring slows. Product slips. All because internal chaos distracts from moving forward.
ABOUT SCALESPARK.AI
ScaleSpark was founded by Maria Pienaar and Katie Whitcraft, two seasoned startup operators who’ve led People, Ops, and GTM teams inside high-growth SaaS companies.
They’ve seen first-hand how operations can either enable scale — or silently sabotage it. That’s why they built ScaleSpark: To help bold startups with breakthrough ideas scale smoothly — so their solutions can actually reach the world and make it better.